Multiculturals at SXSW: The Hangout

We’re gearing up for the 2015 SXSW Interactive Festival in Austin and this year we’re bringing the event for multiculturals at SXSW. We’re partnering with Time Warner Inc. to create a space where people of color can experience a common ground where content creators, bloggers & influencers can come together & revel in the mayhem…

THE DIGI-DIVIDE AT SXSW 2014 STUDY RELEASED

The intersection of tech + Latinos is where our passion lies and where we see tremendous opportunities for growth and what better place to capture this experience than SXSW. It is for these reasons that earlier this year, we commissioned a study on the Latino experience at the SXSW Interactive Festival. Today, we’re proud to…

In the Driver’s Seat

Whether you’re going to work or hanging out with family and friends in Austin, Texas the commute is getting increasingly difficult and now more than ever public transportation is on the rise. With a growing city, Capital Metro has made it their mission to relieve this stress and much of that is owed to the…

Content for Latino Millennials at #FestivalPEOPLE

MRC was proud to partner with Mercury Mambo and work on the 2014 Festival PEOPLE en Español. We were tasked to develop content and programming that speaks to today’s Latino Millennials through celebrity panels and sessions that were provocative, bilingual & engaging. This included talk shows, a tribute to a Latin American icon, live performances and Q&A’s…

Austin Taco Tour – Curated Experience for General Mills/Old El Paso

Take one part Austin vibe, 2 parts taco culture and 10 parts blogger engagement, what you have is a customized taco tour for General Mills & Old El Paso. MRC developed and curated the Austin Taco Tour as part of Old El Paso’s #FrshestBloggers on the Web campaign kick-off. We worked with the General Mills…

What’s Next in Hispanic Marketing?

Find out at the Austin AdFed Hispanic Marketing Symposium, June 4 – Austin. These days it seems like everyone’s got Hispanics on the brain — whether it’s in consumer products, food, entertainment or politics — you can’t get too far without hearing how this growing demographic is important to you and the future of your…