Earlier this month, we kicked off The Tacos of Texas book research and taco tour. We’re canvassing the great state of Texas in a 10-city taco tour uncovering the best tacos Texas has to offer, from South Texas to the West and in the major metro areas. As you know, I’m a marketer by day and TacoJournalist by night, so of course, we built in a digital & social media campaign around the Tacos of Texas. We’re excited to be working with our new clients and partners for The Tacos of Texas including General Motors/Chevy (see #ChevyTacoTruck), Texas Beef Council, OnStar and Texas Folklife. Keep up with our taco adventures on Facebook, IG and Twitter!
We also created the inaugural Texas Taco Council (TTC). We received over 300 nominations from across Texas for the TTC! Home cooks, food writers, photographers, mariachis, suits, taqueros y taqueras – all were nominated and now the taco elite have been chosen! The “secret taco society of tacos” selected members from across 10 cities in Texas. The TTC members will represent their cities and regions in the new book, The Tacos of Texas to be published by University of Texas Press in the Fall of 2016. Learn more about the Texas Taco Council and check out our the Taco Ambassador aquí!